BRIGHT is the absolute Mecca for all fans of streetwear and street culture. Since the trade show takes place in our home town, we thought it was time to take a peek at whats going on down there...
The whole thing takes place in a huge seventies building that , bizzarley enough, used to be an HQ building of the East German Secret Police, the STASI. If you´re into megalomanic monstrous pre-fab washed concrete buildings, then Normannenstrasse 19 is a must visit location for you when in the Hauptstadt. If you´re in Berlin when BRIGHT is on (twice a year) then you can kill two birds with one stone.

The Show takes place in a huge seventies building that , bizzarley enough, used to be an HQ building of the East German Secret Police, the STASI. If you´re into megalomanic monstrous pre-fab washed concrete buildings, then Normannenstrasse 19 is a must visit location for you when in the Hauptstadt. If you´re in Berlin when BRIGHT is on (twice a year) then you can kill two birds with one stone.

Whilst the glitzy "Bread & Butter" show in Berlin deals with the commercial side of general "liesure wear" (don´t you just love that phrase?) BRIGHT is much more about the fringes where street culture crosses over with atists and retail. Loads of more or less underground labels and skateboard pushers hang out there for a three day grunge-fest based around clothes you cant buy in a department store.

Parallel to the show theres a major skateboard contest "Above the Line"that was sponsored by "Relentless" this year.
Once the official contest is over and the glittery prizes have been awarded to the Pros. the field is opened for all and Berlin´s rolling teenage (or middle aged in some casses) dirt bags take centre stage doing their level best to get air borne on a small wooden plank with wheels on it.........that´s cool.....

Here´s the link to the OFFICIAL BRIGHT WEB SITE if you feel like checking it out.
Who knows, mybee next time, we´ll put up a stand and join in the grunge.